Issuer fraud block
The bank flagged us as suspicious. Customer must whitelist the merchant.
The signal
The bank flagged us as suspicious. Customer must whitelist the merchant.
What to do
Send the whitelist guide with the exact merchant descriptor the customer will see on their statement.
Drawer action
Email customer with whitelist instructions attached.
Email strategy
Lead with the merchant name (e.g. 'CHASER*ACME 4.99'). Link to a one-page whitelist guide per major issuer.
Snooze default
5 days — bank whitelisting takes time.
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